Supermoon is inspired by two classic marshmallow flavors: fluffy vanilla marshmallows floating in a hot cup of cocoa; and colorful, almost floral cereal marshmallows. In Supermoon, Jeni wanted the pure scent and flavor of these marshmallows, not their textures, to shine through (because the experience of scented cold cream is the best way to eat ice cream). So we had all-natural flavorings made just for us to give Supermoon its unique, clean flavor. The yellow half tastes like the most vanilla-vanilla marshmallow ever, and the blue side is like sweet and floral candied violet. Combine the two with sweetened cream and you’ve got an ice cream that tastes a lot like marshmallow cereal milk.